Our production company ‘pear tree productions’ is a low budget horror that targets the student audience aged 15+ who are interested in horror. Our particular horror film is a British film as this gives it a homely feel.
Because we have created a low budget film it would be played in the small independent cinemas that target our audience directly.
The best way to show a low budgeted film would for it to be played via the Internet. Here it could be advertised on many social networking sites like Myspace, twitter and Facebook where all the students are joined together. I believe this would be the perfect way to target our audience. It could also be watched at local small cinemas or at exhibitions in the local halls. We would like to think our low budget film could be also watched at the film festival where many new films that don’t have big distributors could be watched by all, allowing us to get the biggest target audience as possible. Here is the web address for the Edinburgh film festival.
Even though ours is a student film, if it was made into a real film we would like help from the ‘majors’ as they will allow our film to be successful and shown in many high end cinemas. We believe the best way to connect to our target audience is through the internet however doing this increases the change of illegal downloading, which we do not want to happen, so with help from a ‘major’ it will allow our film to be distributed legally rather than having to deal with it being distributed by many sites illegally. Our film would be played in many of the towns and cities. Targeting the cities more as that’s stereotypically where the students lie. However we would like to see if we could grab a money deal because even though we do want to make a profit we want the students to see it at a reasonable price and not think they are overpaying. However I understand that the price may not be able to be changed, as it’s the cinema making the money.
Twentieth Century Fox, (a well known distributor and production company); this company is our first choice of a major distributor as they have done thousands of horror films that fit our theme. We want a well-known distributor as they offer their own brand name to our potential film and can already offer us a high amount of screenings just by the film history. They have done films such as black swan (2011), Jennifer’s body (2009) and Alien (1979) of all have become big hits in the horror industry targeting the student age group (the same as ours). Here’s the website that shows you all of the films they have ever done. Once clicked on the link it provides you with the total score the film has gotten.
Twentieth Century Fox are a film producing company who have produced thousands of award winning films such as Alien (1979) and Black Swan (2011). I believe Twentieth Century Fox would distribute our film because despite it being a British film it can offer a wide opinion on horror and will be a popular choice for the student audience making it a big hit. It will offer different feeling that can make the audience feel uneasy or anxious.
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